These people are already deadly enough as individuals, but imagine the real terror when they come in groups. This is what is known as “Design by Committee”. When you get a bunch of people, who think they are experts in fields they are not, blinded by needless politics and with the mentality that they have to do something in order to impress the boss, and who have friends and spouses who think some color is a better color for –fill in the blanks– than another color, what you end up with, 100% of the time, is crap. I’m not saying no else should have a say other than the designer. What I am encouraging is for the business people to communicate the goals to the designers and ensure everybody is clear and focused on the direction and share appropriate feedback when a submitted design is not meeting the goals. That is how it should work.

Uselessnism